SPI Lighting Custom

SPI Lighting is a leader in performance and architectural lighting. We worked with SPI to show what is possible, a task that is a perfect application for whiteboard video. We developed the whiteboard video to explain how their custom lighting division can create custom fixtures for their clients. We drew examples of some of the customization to the existing line of lighting and showed ways that customers can modify and create their own one of a kind fixtures. The video is used on their web site, at trade shows and their outside sales team was anxious to start sharing the video with their customers.